LinkedIn General & Jobseeker Factoids

Did you know there are a couple of hashtags to use on LinkedIn as a job seeker? Keep reading!

Did you know there was a LinkedIn directory where you can look yourself up? When I discovered this little factoid, I was on L Page 1463, and now I am on L page 1501. Why? Because every second, two people join LinkedIn.

If you want to see what page you are on, here is the link and you check by your first name –

If you want to keep tabs on what is going on on LinkedIn, check out their blog at You can subscribe by clicking in the bottom right-hand corner of the page. You can further customize by topic of interest at

A couple of articles with a lot of LinkedIn statistics and facts I recently came across is from Kinsta and is worth a read – click here, and another from Omnicore is here.

Andy Foote from Chicago shares some valuable content about LinkedIn on his website so check that out too.

Do you have a company page where someone says they work(ed) for you or attended your educational institution and really didn’t? This act may have been purposeful or it may have been completely innocent and in error. If you ask them to remove themselves and they do not, you can fill out this form on LinkedIn.

The hashtags for job seekers are #ONO and #opentowork

#ONO stands for open to new opportunities, and this can be in your headline or within your profile. It is searchable. Just type #ONO in the search bar and see, for yourself, what pops up.

#opentowork is also an option where you can let your network know you are open to new opportunities. Read this article, as well as other related articles on LinkedIn’s knowledge base for further details. 

You can make this #opentowork feature public, so everyone sees it on your profile, or you can choose to make it open to recruiters only. Choosing open to recruiters would be the better choice if you are employed and privately looking for a job

If you choose to share it with all LinkedIn members and make it open to the public, there is  a new #opentowork photo frame available on LinkedIn. The perception of this photo frame might be either desperate for a job or ready to work. As we are each entitled to our own opinions, you decide what is best for you.  

If you are a job seeker, make sure you look for urgent need jobs that companies are trying to fill. Are you still hoping to stay safe at home and work remotely? There is a list of over 300 links for remote jobs and resources, and this supports a local nonprofit that helps job seekers, and you get so many other valuable benefits.


Lynne Williams is the Executive Director of the Philadelphia Area Great Careers Group, a 501(c)3 nonprofit with over 6300 members and alumni providing career education and networking. Lynne also writes for,, and


How to Optimize LinkedIn for Job Seekers

HOW TO OPTIMIZE LINKEDIN FOR JOB SEEKERS How to Optimize LinkedIn for Job Seekers. Furloughed? Downsized? Re-orged? Laid off? No job? Dusting off your career documents just in case? It’s never too late to manage your career. It’s also never too late to reinvent yourself in a new career and explore your options.  Why not start or update your LinkedIn profile too? Here are some things you need to know to optimize. An essential fact…

How to Use LinkedIn to Set Up Informational Interviews

If you want to advance in your career or need to explore careers as a new graduate or reinvention, you might want to have informational interviews. The late Richard N. Bolles, author of What Color is Your Parachute?, refers to these as conversations with an expert or specialist in an industry that interests you. It’s an opportunity to have a one to one dialogue. 

There is certain etiquette that should be followed for an informational interview, including the established length of time, which might be 15 to 20 minutes. If you are able to create an agenda and send it in advance, that will set a professional tone and help keep the conversation on track. 

Build rapport, discuss your needs, tap into the expert’s network, ask what you can do for them, offer contacts from your network, and follow up with a thank you. 

So where might this start with a stranger that you don’t know? On LinkedIn, of course. Where might you send the follow up thank you? On LinkedIn, unless you can write a handwritten thank you and send by snail mail. 

Use can do Boolean searches in LinkedIn or in Google for LinkedIn to find the right people you might want to interview. You can also ask others to make introductions for you on LinkedIn. 

Here are a bunch of resources on informational interviews if you want to conduct one.

3 things you MUST do before your next informational interview

5 tips for non-awkward informal interviews

70+ questions to ask in an informational interview

Email informational interview requests (with samples)

How I leveraged an informational interview to land a job 

How to conduct a proper informational interview

How to convince strangers to help you get a job

Informational interviews are a form of networking

Mastering the informational interview

The one job hunting trick you’ve been neglecting 

Top 10 tips for successful informational interviews 

Happy networking! Remember that networking is the key to your career success.

Originally published in Vista.Today

LinkedIn for Young Professionals or Young at Heart

“Without continual growth and progress, such words as improvement, achievement, and success have no meaning.”– Benjamin Franklin

As a young professional, you have more years ahead of you than behind you, and as they say … the world is your oyster. 

As a former K-12 teacher and proud mother of two millennial girls, Sara and Christina, I love interacting with younger generations. It’s exciting to see what my former students and friends of my daughters are now doing in their lives. It’s also great to have the opportunity to meet new young professionals. 

For me, this last week of January seems to include interacting with a lot of younger folks with the online summit focused on tips for budding entrepreneurs, local speakers I have lined up, and my invitation to present Maximizing the Power of LinkedIn with the Young Professional Suburban Network at the Montgomery County Chamber of Commerce.

Younger generations have grown up as digital natives, while my boomer generation is considered to be digital immigrants. Personally, I love using and teaching tech to anyone of any age and I also love learning new tech from anyone of any age. 

There is something called Reverse Mentoring, which is where a professional friendship is established between a younger and older person who exchange ideas, skills, knowledge, and understanding. You don’t know what you don’t know, so start a new friendship and learn from someone in another generation.

I have no doubt that young people can easily figure out how to navigate LinkedIn, but they probably do not know strategies, best practices, tips, and tricks about the platform unless they have been taught. 

In the world of K-12 and higher education, although environments for teaching and learning, so many students are graduating without LinkedIn profiles or sparse LinkedIn profiles, as noted in a previous article about College Grads and LinkedIn

So many teachers have not learned the importance of the platform and the necessity of networking to build careers and therefore, the students are ill prepared upon graduation. For any student who does not yet have a LinkedIn profile, they should see a previous deck packed with great resources.

LinkedIn is so incredibly important for one’s career not to mention essential for jobseekers. You need to build your profile so that you can gather recommendations as well as skills and endorsements even if you are considering a career in the nonprofit world.

Young professionals also need to know how important networking is to their career. It should be a habit. You have to make the time no matter how busy you are and LinkedIn provides that online networking opportunity in addition to the in person networking. 

If you are a young professional or young at heart and want to meet the same, make sure you come to Montgomery County on Thursday night with the LinkedIn app downloaded on your phone so you can connect one on one or with everyone at the event using Find Nearby. You never know who you will meet! They could be the link to your next opportunity. 


Do not neglect managing your career and your career documents, including your LinkedIn profile, from the beginning of your career onward and make networking a habit. A simple start would be with a Bronze membership.

If you want to engage in career management in a group setting, save the date of Saturday February 1st for an all day accelerator in King of Prussia. We will walk with you along your career management journey!


Originally published in

LinkedIn Tips for Jobseekers

There seems to be a lot of downsizing and reorganizing going on in companies in the region, which has led to the growth of our organization with a lot of new jobseekers, even though we have a mix of employed and self-employed who come to learn and network. Some of our members have outplacement services available to them and others do not. 

For many folks, they are like “deer in headlights” and don’t know what to do, as the job search process has changed so much since they last looked for a position. Resume trends have certainly changed and LinkedIn has evolved since it was launched in 2003. 

If you ask 10 resume and LinkedIn profile writers for their recommendations, you may get 15 different answers and, as a jobseeker, you only care that the advice works. 

Here are some of the suggestions I would like to share if you are in career transition or thinking about making a change.

  1. Before you make edits to your profile, review the sharing edits setting.
  2. Optimize your headline with key titles and keywords (same technique as link in #5 below)
  3. Make sure your have a photo that is friendly and charismatic and you can even see what others think about it by using Photofeeler.
  4. Customize your LinkedIn URL.
  5. Embellish your job titles up to 100 characters.
  6. Make sure you have the right keywords in the Skills and Endorsements section (same technique as link in #5 above and you can also use Google Trends).
  7. If you don’t have over 500 connections, then start connecting. Read more.
  8. Include a bullet pointed list of keywords in the About section and put them in alphabetical order so the reader can logically process the list and see if you have the “must have” requirements for the position. 
  9. Get active on the platform and write articles and also include them in your publications section.
  10. Use Feedly to generate links of articles with relevant content in your areas of interest so you can write some commentary with the article link and share it on your Home page as well as in groups. Make sure you also like, share, and comment on other people’s posts.
  11. It is essential that you have a current position listed (20xx – present) and not one with an end date so the algorithm with help, versus hurt, you. This might be a great reason for you to volunteer for an organization of your interest, as you will both benefit. List your volunteer role as your current job. Read this one article and another. 
  12. Take advantage of the online interview coaching feature that is currently being rolled out.
  13. Explore the Resume Builder LinkedIn is rolling out to premium members. If you have a premium account, here is the link.
  14. Build a custom word cloud banner for free using WordArt or create a banner in Canva or Over or DesignWizard. You can also use WordArt and to aid your text analyzation of job descriptions. This will help you with keyword searches so you can wordsmith these into your resume and Linkedin profile. 
  15. Your public profile visibility should be open.
  16. Use Boolean searches in LinkedIn or for LinkedIn in Google to find connections in companies. 
  17. Write a variety of introduction requests for different situations.
  18. Check who has viewed your profile and reach out to the people who have looked at your profile.

Originally published in and updated