How To Do a Boolean Search on LinkedIn

Happy National Small Business Week! Wouldn’t you love to support local small businesses? What if they were so small you didn’t know they even existed because they have no storefront? What if they worked virtually from home? Freelanced? Were a solopreneur? What if you REALLY needed their services?Wait! There is LinkedIn and it’s an amazing database and treasure trove of information! If these small business owners used the right keywords to be found and you were looking…

"Concopulo" in Networking with Your Alumni on LinkedIn

How’s your Latin? It’s commencement season, so it might be a good time to brush up! Unless you teach Latin, you might not know that concopulo means to join or associate. Also, you might not remember the difference between alum, alumni, alumna, alumnus, and alumnae, so click here for a refresher.I am honored to be giving my first commencement speech on Friday, so wanted to share some tidbits about LinkedIn and the power of alumni…

How to Embellish Your Job Titles on LinkedIn

Yada yada yada! You are a solopreneur and are into titles and want to call yourself President or CEO.  President or CEO of what? Perhaps you are a VP Sales … but a VP Sales of what? Don’t you want to be the first chair of the first violins, otherwise known as the concertmaster? Don’t you want to be that leader? Why not embellish your job titles on LinkedIn so you can play the first violinist role…

How to Make Your LinkedIn Brand Stand Out

What’s your personal brand on LinkedIn? What do you want people to know about you? Have you hyper focused on what differentiates or distinguishes you from someone else? Does someone know your expertise so well that they can recite your elevator pitch when you are not even present? Have you built a virtual sales force for referrals because you have focused on the concept of RICHES IN NICHES? LinkedIn can certainly help you portray your niche,…

Don’t have a business card?  Or … maybe you have run out of business cards at a networking event. No problem! If you have downloaded the LinkedIn app on your phone, you can still easily connect with others. Step1: Click on the four gray boxes in the search bar. Step 2: Click on “Scan” if you want to scan someone’s QR code or click on “My Code” if you want your code to be scanned.…